The majority of algorithm changes are aimed at organic reach on Facebook. Around 2010, the organic reach of a regular Facebook page was around 12%. Today it’s 6% and there are rumors that in the futurure organic reach on Facebook will be even lower. Luckily, those Facebook pages that deliver quality content, satisfying...Read more
Emoticons on Facebook are now more valuable than likes. How to use this to your advantage?
One year has passed since Facebook has rolled out the feature of emoticon reactions. While the first impression for the users was confusing, nowadays, emoticons on Facebook are very popular. And with the newest algorithm change, Facebook makes sure that the importance of emoticons will be even greater.Read more
Relevancy is keyNot only Facebook but...
5 factors that impact your post reach on Facebook
Reaching your audience or your community on Facebook gets harder every day. Facebook's algorithm makes it hard to deliver the message to your followers with every update. To put it differently: The post reach on Facebook is slowly (but surely) becoming tougher. What now? To be successful in reaching a nice amount...Read more